You try to feed your body well by eating natural whole grains, fruit, vegetables, lean meat and fish. You should treat your face the same way by using natural face moisturizers. Natural moisturizers such as squalane moisturize, smooth, soothe and soften your facial skin. We naturally have squalane in our skin but over time we produce less and less. As it declines we start seeing dry skin and wrinkles and fines start to appear.